This workshop defines what happens if they DON'T act. This creates urgency and shows what's at risk.
SB7_21 - What happens if they don't act?
What's the natural consequence of doing nothing? Be specific. Paint the picture.
SB7_22 - What will their life look like in one year if this isn't solved?
The future state of continued problems. How does it compound? What gets worse?
SB7_23 - Real cost of doing nothing?
In time, money, and missed opportunities. Make it tangible. "$10,000 in continued waste" not just "losing money."
SB7_24 - How does not solving this affect how they see themselves?
Do they feel like they're failing? Falling behind? Not living up to their own standards? What's the identity impact?
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