Feedbackwrench Project Process

12 Weeks to Predictable Excellence

We've developed a 12 week, step by step process to deliver excellent results & great communication

Continuous Improvement & Communicaiton

Collaboratively Building an Amazing Selling Machine

We'll collaboratively work through our process to deliver an excellent project that you feel geat about. Strategy, writing, design & development are all part of the process.

Strategy - Design - Messaging - Development

12 Week Process

We have a step by step that gets your project completed.

Week 1: Kickoff Meeting

We'll develop the sitemap, home page wireframe and start the branding process.

Week 2: Brandscripting Meeting & Mood Board Development

You'll meet with our writing team to develop your customer profile & brandscripting.  Our design team will be developing your mood board, colors & typography.

Week 3: Mood Board Check-In & Brandscript Development

Design team will get your feedback about your branding & mood board, while the writing team works on your brandscripting.

Week 4: Brandscripting Feedback & Design Home Page in Figma

Our writing team will connect to get your feedback concerning our brandscript process.  Our designers will start creating the first web page iteration in Figma.

Week 5: Continue Home Page Design & Begin Wireframe Messaging Started

The design team continues to design the first iteration of your home page, and the writing team will begin crafting messaging for your home page.

Week 6: Home Page Design Feedback & Continue Messaging

Our design team will get your feedback about the first iteration of the home page & style choices, while our writing team continues writing your home page messaging.

Week 7: Design Other Pages & Make Adjustments to Design

Our design team will make adjustments from your feedback, and work to get your design finalized. We will also start designing other pages from the sitemap.

Week 8: Final Home Page Design Feedback Before Development

We'll get your final design & style feedback before we start to develop in Webflow.  We'll also design your other pages.

Week 9: Development & Content Creation

We'll continue developing your entire website, while completing your copywriting.

Week 10: Development & Content Creation

Our team will continue to develop the website and create content for each of your website pages, gathering feedback throughout the process.

Week 11: Fully Staged & Developed

We'll put the finishing touches, creating a final staged version of the site.

Week 12: Quality Control & Publish

We meticulously check every link, sentence & mobile breakpoint to ensure your site is ready.

Week 13: SEO & Ads Launched

Once the site is launched, we'll complete our search engine optimization & setup the marketing machine.