F.3 Sales Pipeline Deep Dive: Your Lead-to-Close Process

Walk us through your lead-to-close process so we can build marketing that feeds your sales pipeline the right way.
See The Questions

Sales Pipeline Deep Dive: Your Lead-to-Close Process

We need to understand your sales process to build marketing that feeds it properly. Walk us through what happens from first contact to signed contract.

DD23 - How do leads typically come in?

What are your current lead sources? Phone? Email? Contact form? Referrals? Walk-ins? List everything.

DD24 - What happens when a lead comes in?

Who handles it? How quickly do they respond? What's the first step? Is it automatic or manual?

DD25 - Walk through your sales process

From initial contact to signed deal - what are the steps? First call? Estimate? Follow-up? Presentation? How many touches does it typically take?

DD26 - How long is your sales cycle?

From first contact to deal closed, how long on average? What affects this - price point, decision-makers, seasonality?

DD27 - How do you follow up with prospects?

Do you have a system? Automated emails? Personal calls? How many times do you follow up? When do you give up?