We need to understand your sales process to build marketing that feeds it properly. Walk us through what happens from first contact to signed contract.
DD23 - How do leads typically come in?
What are your current lead sources? Phone? Email? Contact form? Referrals? Walk-ins? List everything.
DD24 - What happens when a lead comes in?
Who handles it? How quickly do they respond? What's the first step? Is it automatic or manual?
DD25 - Walk through your sales process
From initial contact to signed deal - what are the steps? First call? Estimate? Follow-up? Presentation? How many touches does it typically take?
DD26 - How long is your sales cycle?
From first contact to deal closed, how long on average? What affects this - price point, decision-makers, seasonality?
DD27 - How do you follow up with prospects?
Do you have a system? Automated emails? Personal calls? How many times do you follow up? When do you give up?