10 Vital Business Profiles & Listings for SEO & MarketingStarting a business? Here are the 10 most important citations, profiles & platforms you should open to get started.
When you start a business, it's a good idea to open up lots of platforms that will point back to your website.
Besides the fact that these will point back to your website and help with SEO, these platforms will show up in a branded search.
What's a branded search?
It's when someone actually searches your business name.
Your goal in a branded search is to have you profiles fill up the entire first couple pages of results.
Go search Feedbackwrench, and you'll see SCORES of profiles that all hold my propaganda , as well as links back to my website.
Before I show you the best profiles to open, I want you to know about consistent NAP.
NAP stands for "name, address, phone number".
You want to make sure that the name or title of your business, along with the logistical information, is consistent across these profiles.
That means that you should create a specific title for your business that includes your services, and make that the title of your profiles.
Instead of just titling it "Feedbackwrench", I always type it out "Feedbackwrench Web Design & Marketing".
What that does is send the signals across the internet that you're in the business of these things.
If you're "Bettencourt", maybe it would be "Bettencourt Construction & Remodeling"
Another important thing is that these platforms are free, they have their own audiences and users, and CAN be helpful in getting customers.
People are on their devices on social media, they use Google and go to these websites, and we can tap into part of their what's effective for them, and use it to build some sales or momentum.
Make sure you fill out these profiles to their fullest, upload your logos and photos, and put in as many links to your home page, sub service pages, and others.
You want these to really represent your company.
Make a handful of posts & stay active!
You don't need to constantly post on these, but you can hire an agency like Feedbackwrench to stay active or help you with this.
Show photos of you and the team, and extend your website messaging over to the social media profile in different ways.
These profiles need to have links to your home page, and your website should, in the footer, have links that go to these other social media profiles.
As search engines and AI crawl your website, it will see these profiles and take note.
As of 2023, Google Business has a "social profiles" section you should fill out.
This will help ensure that when people search on a phone or in Google, your profiles are connected to your business.
1 - Google Business
1.2 - Google Local Services / Google Guarantee
2 - Bing Places
3 - Apple Maps
4 - Facebook Business Page
5 - Instagram Page for Business
6 - Youtube Channel
7 - Twitter
8 - Tik Tok
9 - Linkedin Business Page
10 - Yelp
Once you've opened these, make sure that you cr
Some of these are only for construction, only for finance, or they require payment and engagement in the profile.
11 - Captera
11.5 - Upctiy (paid)
12 - Houzz for Construction
13 - Angi & Home Advisor (paid)
14 - Better Business Bureau (paid)
15 - Chamber of Commerce (paid)
16 - Home Advisor
17 - Porch
18 - Minnbuild
19 - Expertise.com
20 - Best Pros in Town
21 - Brightlocal Citation
22 - Clutch
23 - Crunchbase
24 - Zoom Info
25 - Mapquest
26 - Indeed (paid)
27 - Three Best Rated (paid)
28 - Good Firms (accountants)
29 - Datanyze
30 - Glassdoor
31 - Pinterest
32 - Your own Reddit Channel
33 - Medium.com
34 - Buzzfile
35 - Rocket Reach
36 - Birdyeye (paid)
37 - IMG Pile
Book with Rob & the team to identify ways to make the web into a fantastic sales & prospecting tool to sell your core focus service.
Address: Lakeville, MN 55044
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