We worked with Fredricksons to help their website showcase their work, show off their reviews, and also convey their value proposition. We worked long and hard to develop a message that conveys who they really are, and helps attract the right customer. After lots of deliberation, we decided that Zach's core value proposition was that he helps families receive spectacular craftsmanship and value, contrasting from the Design-Build Remodelers in the area. The results have been fantastic, increased sales & a cleaner interface for customers.
The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.