will running a Google AdWords campaign and paying for PPC on a specific keyword help with SEO?Does PPC help SEO?Google has repeatedly said that advertising with them is not going to help your website rank in organic SEO. What do I mean by that? It means that if you want to rank for the keyword Minneapolis web design, your website will get no long-term benefits, supposedly, by taking out an ad for the word Minneapolis web design. experts have continuously shown us that Google claims this does not work, but I would like to talk about what we are experiencing with our clients.While Google claims PPC doesn't help SEO, we've found a caveat or nuance to that claim.We have found that Google SEO and Bing SEO is all about becoming trustworthy, and creating amazing content. that's not rocket science, and most people just rolled her eyes and laugh, but that's just my broad explanation of what it means to do the hundreds of factors correctly when it comes to search engine optimization.The main problem is that a small website that's getting started, can do everything right in terms of unpage markup and creates the most engaging content, but unless something Prime's the engine, Google will never know whether or not you satisfy the query.We have found that websites that have absolutely no traffic, because they are a new domain or they are a small business, can benefit greatly in there long-term SEO by choosing specific keywords and creating landing pages and campaigns around them. The reason why this works, is that it helps Google understand that your website is satisfying that query.understand that I'm not saying that if you do paid Google AdWords campaigns or PPC Google ads campaigns, that you will suddenly rank organically for the keyword, but I am saying that Google will recognize how people react and interact with the content on your website as a result of your PPC Google ads campaigns.Search engine optimization is a shifting strategy. What works one year might not work the next, and Google is constantly working to make sure the most trustworthy and relevant solution to a query is what they serve up. The best way to rank in Google or Bing is to create the most engaging, relevant, and trustworthy material to whatever search query you're hoping to rank 4.